Tiffany Espinosa

Tag: Social Entrepreneurship

  • Just Do It: Transforming Stakeholders Into Brand Evangelists using Philanthropy + Social Media

    Just Do It: Transforming Stakeholders Into Brand Evangelists using Philanthropy + Social Media

    Increasing Competitiveness Through Good Corporate Citizenship Companies today are facing increased pressure to be socially responsible as well as increased competition for customers and for the best employees. As American business and families are on tighter budgets, they are making more conscientious decisions about the purchases they make. There is a subtle shift in the…

  • Community Engagement: Web 2.0 and Your Stakeholders

    Community Engagement: Web 2.0 and Your Stakeholders

    Web 2.0: Engaging Stakeholders with Social Media There are two critical trends that are changing the opportunity for companies to use community engagement strategically. The first is the way web 2.0 and social media has changed the ways we can communicate with our stakeholders, and in turn how easy it is for them to share…

  • What is Social Entrepreneurship?

    Social Entrepreneurship is both a philosophy and a practice. Philosophically it takes a cue from Jean Baptiste Say, one of the intellectual godfathers of entrepreneurship: Social Entrepreneurship “is a way of moving resources from low yield activities to high yield activities”, with the specific goal of addressing social and environmental problems and challenges we face…